EthicalVoices

Mark McClennan, APR, Fellow PRSA

Total 320 Posts Website
Mark W. McClennan, APR, Fellow PRSA, is the general manager of C+C's Boston office. C+C is a communications agency all about the good and purpose-driven brands. He has more than 20 years of tech and fintech agency experience, served as the 2016 National Chair of PRSA, drove the creation of the PRSA Ethics App and is the host of EthicalVoices.com

Acting Ethically Means Going Beyond Performative Action – Candace Hamana

Candace Hamana, the owner of Badger PR and the founder of The Indigenous Peoples Public Relations Association discusses a number of important ethics issues, including:

1) What to do when your employer doesn’t let you act in true faith

2) How to make land acknowledgements more than a performative action

3) The importance of cultural contexts

2022 Brands in Motion: Global Ethics Insights – Rebecca Wilson

Rebecca Wilson, the Executive Vice President International for WE Communications International provides a great overview of the 2022 Brands in Motion Study and what it means for ethical communicators, including:

1) Addressing the diversity quota dilemma and tokenization

2) How many companies are delivering on their value-led commitments

3) How do brands balance their commitments to practical short-term issues versus long-term issues?

4) Key findings from the 2022 Brands In Motion Study

5) The two things every ethical communicator must embrace

Public Relations Professionals Are Failing to Address the Ethical Threat of Incivility – Brian Peterson

Brian Peterson, the principal of Greater Life Communications, discusses a number of important ethics issues, including:

1) How respect can effectively address unethical situations

2) The ethical threat of incivility

3) How public relations professionals are failing and what we can do

4) The need for a culture of kindness