This week, Paula Pedene, APR, Fellow PRSA is being inducted into the Defense Information School Hall of Fame. She was the first EthicalVoices interview in 2018. Listen to it again.
Mark McClennan, APR, Fellow PRSA
Mark W. McClennan, APR, Fellow PRSA, is the general manager of C+C's Boston office. C+C is a communications agency all about the good and purpose-driven brands. He has more than 20 years of tech and fintech agency experience, served as the 2016 National Chair of PRSA, drove the creation of the PRSA Ethics App and is the host of EthicalVoices.com
The summer is heating up and so are ethics issues. It is probably easier to ask what violation of PRSA’s code of ethics didn’t happen this week – fraud; lack of transparency and disclosure; and attacks on purpose are just a few.
This week on Ethical Voices, Ken Kerrigan, a Vice President at Infinite Global, discusses a number of important ethics issues, including:
1) Too many beers – Ethics and client conflicts
2) Can corporations really be ethical media enterprises?
3) The death of truth and the need for regulation
Aside from everything discussed at hearings in Washington, there were a number of interesting ethics articles over the past few weeks touching on disguised earned media, misinformation, and integrity
This week on EthicalVoices, Filomena Fanelli, CEO of Impact PR & Communications discusses a number of important ethical issues, including:
1) Why we need to trust but verify
2) How to make your employees understand and live your values
3) Ethics and predatory lending
Cathy Morley Foster, the principal at Morley Foster Consulting, discusses a number of important ethics issues, including:
1) How to effectively counsel those that want to make unethical decisions
2) The importance of expertise and common sense
Natasha Koifman, President of NKPR, one of Canada’s most powerful and innovative women in public relations discusses a number of important ethics issues including:
1) The ethical importance of knowing when to say “No”
2) How to empower your employees to make tough ethical decisions
3) The blurring of paid and owned media
This week we’re doing something a little bit different, and we’re speaking with Dr. Juan Meng, the Associate Professor of Public Relations at the University of Georgia, and Dr. Marlene Neill, APR, Fellow PRSA, an Associate Professor and Graduate Program Director at Baylor University. I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals.
This week there were just a few prominent ethics stories – but boy were they big. From The Oscars (do you know something happened?), to conflict of interest in the judiciary to an interesting PRCA study on PR ethics in Africa, there are some great topics to discuss.
Ellen Crane, APR, Fellow PRSA. founder of Women Elevated, addresses a number of important ethics issues including:
1) What to do when your ethical values diverge from your employer’s values?
2) How can old school strategies counter disinformation