Honesty - EthicalVoices

The Importance of Really Small Things – Capt. Barbara Bell, USN (ret)

By Mark McClennan, APR, Fellow PRSA • May 28, 2024 • 0 Comments

Captain Barbara Bell, U.S. Navy (ret). Captain Bell was one of Annapolis’s first female graduates and has a distinguished career as an aviator and naval flight test officer. Today, she teaches at the US Naval Academy and may discuss ethics even more than I do.

In this interview she discusses a number of important ethics issues, including:

1) The importance of the really small things

2) The ethics framework being taught to future Navy officers – and how everyone can apply it

3) How to understand and avoid biases

4) Never forget you are a role model

How to Deal with Biased Reporters – Missy Hurley

By Mark McClennan, APR, Fellow PRSA • April 22, 2024 • 0 Comments

This week on Ethical Voices, Missy Hurley, the co-founder and CEO of B2 Communications, discusses a number of important ethics issues:

1) What to do when advocacy groups change your words to spread misinformation

2) How to deal with biased reporters

3) When ethically to disclose you used AI

People Are Not Props – Christie Goodman

By Mark McClennan, APR, Fellow PRSA • February 12, 2024 • 0 Comments

Christie Goodman, the director of communication for the Intercultural Development Research Association, discusses a number of important ethics issues, including:

1) How to avoid using people as props and authentically engage

2) Ethics challenges with assumptions

3) How to effectively engage and learn from diverse audiences

4) How to effectively advance social justice issues

How to Build Trust Ethically and Effectively – Roy Reid

By Mark McClennan, APR, Fellow PRSA • January 22, 2024 • 0 Comments

Roy Reid, a senior fellow with the Stockworth Institute, and a recognized as one of the Top 100 Thought Leaders in Trustworthy Business, discusses a number of important ethics issues, including:

1) What to do when your client asks you to besmirch the competition

2) How to effectively and ethically build trust

3) What to do when employees, clients and partners break your trust

The Ethical Implications of Blurred Lines – Cheryll Forsatz

By Mark McClennan, APR, Fellow PRSA • September 18, 2023 • 0 Comments

Cheryll Forsatz, the Vice President of Corporate Communications and Public Relations for Ferrero USA discusses:

1) The ethical implications of blurred lines

2) Influencer ethics and disclosure

3) Ethics and AI

Succeeding with Conscience: Navigating Ethical Challenges in Career Growth – Bradley Akubuiro

By Mark McClennan, APR, Fellow PRSA • June 27, 2023 • 0 Comments

Bradley Akubuiro, a partner at Bully Pulpit Interactive, discusses a number of important ethics issues including:

1) How to deal with an ethical quandary: Career advancement or decency?

2) How to effectively serve as the conscience of an organization

3) How to deal with issues in a hyper-politicized environment

Preserving Authenticity: The Nuances of Ethical Storytelling in Advocacy Communications – Zainab Chaudary

By Mark McClennan, APR, Fellow PRSA • June 12, 2023 • 0 Comments

Zainab Chaudary, Senior Vice President at New Heights Communications discusses several key ethics issues, including:

1) Lost opportunities: lessons learned from the Muslim Ban Supreme Court case

2) Navigating the tension: ethically balancing client desires and media success

3) Why you need to go beyond mission, vision and values

4) How to break down the silos in advocacy communication

We Must Confront the Uncomfortable Truths – Roger Bolton

By Mark McClennan, APR, Fellow PRSA • April 17, 2023 • 0 Comments

Roger Bolton, the president of Page, discusses a number of important ethics issues, including:

1) What to do when a reporter is writing a story that you know will quickly become inaccurate
2) Why we need to confront the uncomfortable truths
3) The ethical use of technology and AI
4) Understanding the Page Principles

Ethical Voices is #1

By Mark McClennan, APR, Fellow PRSA • November 14, 2022 • 0 Comments

Thank you! Ethical Voices: Practicing Public Relations with Integrity book launched a month early. And it quickly became the #1 and #5 new public relations book (print and kindle) on Amazon.

Honoring Paula Pedene, APR, Fellow PRSA: VA Whistleblower

By Mark McClennan, APR, Fellow PRSA • August 9, 2022 • 3 Comments

Blowing the Whistle on Unethical Practices - Paula Pedene, APR, Fellow PRSA

This week, Paula Pedene, APR, Fellow PRSA is being inducted into the Defense Information School Hall of Fame. She was the first EthicalVoices interview in 2018. Listen to it again.

Category: Honesty